Social media is not a fad – it’s the future of learning!

Social media is more than just a fad, it is shaping the way organisations communicate and engage with their employees, their customers, and their business partners. As a consequence, the nature of business is changing. There is an irrepressible shift to social technologies that connect people, break down silos of information, and reach beyond the boundaries…

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A Friend Like Me

This study quoted in Scientific American raises some interesting considerations for online “friending” behaviours – it would be a valuable extension to this research to determine if similar factors applied to social networks! A new study published September 21 in Group Processes & Intergroup Relations suggests that when people are able to choose friends from…

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Human Capital Magazine – Australia – Social media changing the game, but not the rules, for employers

Employers that take disciplinary action against an employee for posting damaging or inappropriate comments on social media sites such as Facebook can face legal – and potentially costly – ramifications if they do so without following basic workplace laws and procedures. According to Jenny Inness, senior associate at Harmers Workplace Lawyers, employers should first consider…

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How to use Twitter responsibly (or NOT)

AS MORE marketers use social media such as Twitter and Facebook in their professional and personal lives, the lines between the official company line and private comment are becoming increasingly blurred. In the past few days a spat between a senior executive at IBM and a journalist was played out very publicly on Twitter. IBM’s…

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